Bread Wheat

Posts Tagged ‘sign’

Its just after 3 p.m. on a Friday afternoon, and despite the fact that the sign on the door of Mamdous Artisan Bakery (63 Swanton St.) says it closes at 3, people are trickling in, buying the last loaves of cranberry pecan, multigrain, and harvest wheat.

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You know, of course, when the sign on the bread shelf at Winn-Dixie says “10 for $10,” that’s just wishful thinking on the store’s part. But the pricing strategy, somehow, seems to work, according to a study in the Journal of Marketing Research from 1998 that’s still touted online.

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Situation one: Day after Thanksgiving, we lunch at a BBQ place in the south with a big sign up about a gluten - free menu. I am happy. I order off same menu stressing NO BREAD SHALL TOUCH THE MEAT IN ANY WAY! Plate comes out with bread , which , … It can’t be, I say, there is WHEAT FLOUR in this product right here. WELL, says demure woman, now getting testy with me, They’re gluten free because that’s what the sign says. Do you know what gluten free means? I ask. …

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The far end contained a few crackers that weren’t gluten - free but apart from those and the traditional bread for the nonGF fam members, the entire feast was gluten - free . Now just 51 more weeks until it’s time to do it again! Category …

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And that’s when I noticed the sign advertising wheat - free , gluten - free treats. Then I had a sample. And immediately bought a chocolate cupcake, that was filled with a fudge center and topped with caramel. I had to pry myself away from …

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